20 Questions with Ashley Fraser-Sexsmith
MEO of Kula Klips

Ashley Fraser-Sexsmith is the owner, designer and creator of the Kula Klips empire. After starting the biz 4 years ago by covering a pin curl clip with ribbon she has continued to grow the company by expanding the accessories line to now include many innovative products for boys and girls. From Buckled Belts to Soother Klips, they have become a one stop shop for HIP
accessories for kids. With celebrity fans such as Jennifer Garner and Matt Damon's kids wearing Kula Klips, the brand has become a must have among Hollywood's elite as well! Kula Klips products are now available at over 160
retail locations across Canada and the US and continue to grow every day!

What SEPERATES ME from other MEOs is ... both my experience and education in sales and marketing. This has been a huge asset to me in growing my business.. BALANCE is ... something I struggle with on a daily basis. Balance between family and business is one of the toughest things to achieve.
Are YOU an inspirational MEO?
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What is NOT PERFECT in my life is ... the amount of hours that I put into my company. It takes away from time with friends and family but I am thankful they are all supportive and understanding.
When I LOOK BACK , I see my biggest success was ... continual growth in my business even through a recession!

My SUPER POWER is.
Multi-tasking! You have to be good at this if you own a biz......I am constantly doing
10 things at once!.

The LAST THING on my priority list is ... cleaning my house. Always the last thing on my list to do as family and business come first!
I ORGANIZE my day by ...
having a to do list, prioritizing and being able to change directions if necessary.

My 5 tips for feeling BEAUTIFUL are:

  • a loving supportive husband
  • a son that makes me proud everyday to be his mother
  • laughing at the little things
  • starting the day on a positive note
  • having a business I am passionate about
I am comfortable in the art of SELF-PROMOTION because of my background in sales and marketing.
When I am FEELING DOWN I …
think positive thoughts
I am an EXPERT in my field because ...I do my research, I have an eye for trends, and I produce products that are hip and functional.  
THREE WORDS to describe me are ... strong leadership skills, creative, detail-oriented
I use SOCIAL MEDIA because ...
it helps me connect with customers, and other entrepreneurs. Women entrepreneurs fall into a tight knit community, I have friends all over the world because of social media connecting us! It has personally connected many who have helped me with my biz and I have helped them with theirs!
I OVERCOME challenges by ....
setting goals for myself and staying focused.
The most INFLUENTIAL people in my life include … my mother because of her career in sales and marketing as well as her retail business. This has helped me with my relationship with retailers and has giving me a better understanding of what their needs are.
My SUCCESS WORDS are ...
passion, focus, and persistence.
BEFORE I was a wife/mom, I ...
was always an independant girl which has helped me to be the strong woman I am today!
My ULTIMATE marketing success has been ...celebrity sitings. They have brought me tons of media coverage from tv, newspapers and internet!
As I look into 2010, I see for MYSELF ... continual business growth! My business ROCKS because ...
we employ stay at home moms! Giving others the opportunity to work from home and be able to have the experience of raising their children because of it makes me proud of my business everyday!

 

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